Here's a Bright Idea: Combine the Power of SEO with Press Releases

Coming from extensive marketing backgrounds, the Prominent Placement staff is always looking for smart ways to boost our clients' search rankings - and we were the first search marketing firm in Atlanta to use one that has definitely met that goal: optimized press releases.

Of the several Atlanta search engine ranking services, only Prominent Placement has harnessed the power of millions of "reads" of Internet-delivered press releases to increase our clients' search rankings.

Get a Rankings Boost Just by Doing What You're Already Doing

Your company generates press releases, and they're distributed electronically, so why not integrate search terms and strategic links into them and help your website get ranked higher through the links to other sites they generate?

We have a program designed to do exactly that, because each month tens of millions of people use Google News, Yahoo News and other news search engines to find the latest news about all kinds of topics.

In fact, Yahoo News is the top current events and global news destination - with more traffic than CNN, MSNBE, NYTimes.com and washingtonpost.com. There's even an extra bonus: optimized press releases often show up on the main results pages of Yahoo and Google.

The Prominent Placement Optimized Press Release Program

First, we'll take the search term research we've already done for your ongoing SEO effort and, working with your PR firm or with you directly, we'll make certain your news releases contain those most searched-on phrases.

We'll also pay close attention to link building by using "anchor text" links within your releases that point to your website, which in turn boost your organic rankings on search results pages and help your search engine optimization efforts.

Then we'll provide you with regular reports on "reads," "pickups," and traffic to your site generated by our optimized releases.

We've Saved the Best Part Until Last...

Optimized press releases deliver a cost per "read" of less than one cent - that's right, the cost of having a journalist or other interested searcher read your release, while you're simultaneously boosting your search rankings, is less than a penny. This makes press release optimization, done the Prominent Placement way, less expensive than any other marketing method - period.

Find out more about the approaches that set us apart from other website marketing firms. And to discuss your overall search marketing needs further, please contact us.