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Internet Marketing Case Studies – A Snapshot of Success |
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These Internet marketing case studies provide a snapshot of success across industries, with each client facing its own challenges and needs. In each case, we profile the business situation, our SEM solution, and the resulting impact on the business. We have testimonials from many of our clients. Here's what some of our clients have to say about how we helped them reach their goals.
Improved Search Traffic with Comprehensive Campaign Reversed Downward Trend in Online Traffic, Visibility, and Leads Addition of Phone Call Tracking to SEM Captured Full Impact Boosted Warm Leads on Limited Budget Conversions Through the Roof with Full SEM Program Increased International Sales Leads with Optimized Micro-sites and Paid Search Paid Search Case studiesFacebook Pay-Per-Click Outperforms Search Campaign in Test Immediate Boost by Starting Paid Search More Leads by Optimizing Paid Search Increased Visibility and More Leads by Optimizing Paid Search Improved Paid Search Conversions with Custom Paid Search Landing Pages We are better off financially as a result of choosing Prominent Placement. The customized landing pages have delivered impressive results. Together, we've exceeded every goal with a significant return on our investment." Leticia Allen — Atlanta School of Massage PPI continually optimizes our campaign efforts to achieve our search marketing goals. Their extensive knowledge of pay-per-click and search engine optimization and the detailed visibility they provide into our campaigns give us complete confidence in their ability to deliver results and keep us ahead of the curve." Heather Foster — ControlScan Since engaging PPI four years ago, our business has seen a consistent increase in internet traffic, solid sales, and continued profit that has allowed us to weather the recession." L.J. Skeie — Solo Horton Brushes, Inc. Prominent Placement has helped convert our website from an informational resource to a lead generating tool. They learned our business quickly, and they stay on top of the latest SEO and paid search strategies so I don't have to." Jamie Bracewell — Fullscope PPI took the time to understand our business, our Internet direction, and our expectations. We view them as a long term partner in guiding our web marketing efforts." Frank Woodward — Advanced Barcode & Label Technologies With PPI, we've achieved our goals in getting high placement of The Other Half [TV show] on major search engines. Helpful reporting. Easy to work with." Andrea Levine — NBC Enterprises PPI made a difference by getting us the more valuable targeted traffic we were striving to attract." Derek Van Nostran — weather.com Prominent Placement is the best kept secret! The services offered are truly a required investment for every small and large business alike. Smart strategic thinking coupled with terrific service - it's a must have!" Rena Kilgannon — Kilgannon The strategic search engine optimization program implemented by Prominent Placement quickly increased our year over year conversions. They provided a cost effective means of driving qualified traffic to our site that exceeded our goals and expectations and provided the maximum ROI for our business. Partnering with Prominent Placement has clearly proved to be a solid investment for our company." Jimmy Park — Radiant Systems, Inc PPI has been our trusted partner since 2001. They take our business as seriously as we do. They've shown a steady commitment to staying ahead of the internet marketing curve and finding new ways to make sure our message is heard." Errol Siegel — Serengeti Systems, Inc. Thanks to PPI's services, we generate 60-100 web conversions a month – from people who would never have found us otherwise. PPI is on top of their game. It's hard to find this level of service in dealing with people who have good street smarts and common sense. It's very much a two-way dialogue with them. And I can't imagine any company being more responsive." Nate Amarose — Abacus Solutions, LLC PPI sets the standard for integrity and results in an industry plagued by charlatans. If Search Engine Marketing is part of your Marketing plan (as it should be) and measurable results are critical (of course they are), I recommend you engage PPI. Period." David Taylor-Klaus — Digital Positions PPI's knowledge of search engine optimization and project management were key factors in our successful online search programs at SunTrust Bank. Focused. Insightful. A trusted advisor." Randy Burge — Accenture The Prominent Placement team turned a non-existing web presence into our top lead generation source. Directly measurable results. Timely and personable approach. A pleasure to work with." Robert Phillips — Integrated Excellence We've never had a successful sales channel that was as effective at generating qualified leads. PPI has helped us to refine the whole process to generate the kind of leads we want. They take the time to understand our uniqueness – no canned solutions here. SEO is a black box. With PPI, I feel comfortable I have someone I trust." Jan Carlson — Polaris Marketing Research You can't afford to get any aspect of your online marketing strategy wrong. That's where Prominent Placement comes in with deep expertise in SEO, paid search and the myriad tools needed to track online marketing data. You can trust PPI to make excellent decisions, treat your money as if it's their own, be on top of the latest industry trends and always have your back." Therese Aleman — Flamenco Networks PPI is my search engine marketing (SEM) arm. It's like having an employee without the overhead. I know they're there and constantly watching, so I don't have to worry about it on a day-to-day basis." Greg Ewald — SteelEye Technology, Inc. Prominent Placement in short order analyzed a disorganized state of affairs we call our web sites, proposed a well thought out plan of action, priced it competitively, and is now effectively shepherding us through its development and implementation. PPI is a search engine optimization company that gets beyond the talk and actually walks the walk." Bud Hunsucker — CompuTaught, Inc. Other firms seem to develop a program or campaign, then turn it on autopilot. PPI is always on the job with continual support, proactive changes, and new tactics to keep our site in the top rankings. With PPI as a partner, I no longer worry about our SEO program." Ken Bosshart — The Family Business Consulting Group, Inc. PPI added clear and measurable improvement over our best efforts, even though we were not new to search engine marketing. They were always willing to go the extra mile, with safeguards that gave us the peace of mind that we were not making blunders that would backfire on our engine rankings. Hardworking. Ethical. Strategic. I highly recommend Prominent Placement." Kim Miller — The Banker's Exchange PPI has made our website our best marketing tool, greatly increasing our visibility on the web. With PPI's expertise, our rankings have steadily climbed -- working with them is a pleasure." April James — Nature Bridges Prominent Placement has made the biggest difference in the amount of Internet leads that we get. We have been amazed by how much this pay per click campaign has increased our total number of inquiries." Michael Hendrix — Atlanta School of Massage Singularly focused on search marketing. Extremely well run. PPI is one of the few companies in the business with over a ten-year history of success." Greg Tirico — Akzo Nobel PPI consistently delivers top-of-page results for Parc Communities. The PPI team has grown with us and become a valued business partner." Andrew J. Slavin — Parc Senior Communities, LLP PPI went out of their way with exhaustive research and value-add services to help us outrank the competition." Nancy Shorthouse — Tax Partners Stellar results. Smart people. PPI brings a thorough understanding of all the tools needed to get a client's SEO campaign noticed and moved to the top of the fold." Tom Matte — Max2o Advertising New business development on the web is crucial today, even for nonprofits. Search engine marketing throws the door to new business wide open. The folks at Prominent Placement are incredibly talented, a pleasure to work with and gave us a real education on the topic as we developed our program. I would highly recommend them for any size organization." Tony Conway — Atlanta Children's Shelter PPI's search engine marketing efforts drove leads and new opportunities quickly from our very limited target audience." Alisa Barchie — Fidelity National Information Services The results Prominent Placement has achieved for Parc Communities are absolutely phenomenal. They have surpassed all my expectations. It is wonderful to find professional help for my clients that are as committed and invested in the outcome as I am." Clyde Ogden — Ogden-Ritenour PPI's focus on ROI is key for any marketer, making it possible to track and quantify results in the search arena. They're a great SEO / SEM partner for our business." Bill Scott — Bradley-Morris Prominent Placement is always my first answer when I'm asked for an SEO/SEM company referral. Personalized attention with the utmost integrity from a team of people who are dedicated to their expertise." Sherry Heyl — Concept Hub, Inc. We have worked with SEO firms in the past and have interviewed many others. We have no doubt that we are currently working with the best - PPI." Todd Faucher — HealthInsuranceFinders.com PPI's expertise, thoroughness and strategy are unparalleled. Their understanding of branding, advertising and positioning makes them far and away the most impressive SEO company we have had the pleasure of doing business with. Hiring Prominent Placement would be a top strategic move." Keryl Hawthorne — Hawthorne Visual Communications If someone is considering SEO for their company, I would highly recommend Prominent Placement. They are very professional, extremely knowledgeable, conscientious and always accessible." Hal Wilson — Superior Industries, Inc. PPI takes more than a formulaic approach – there's some pretty impressive science behind it. And the people I deal with are top notch." Jim Coyle — PaperHost PPI transformed our analytics dashboard into a tool that empowers us to easily analyze our traffic and understand site visitor behavior by segment. From sales to implementation, the PPI team is professional, responsive, and adaptive – an asset to any company aiming to gain more customers on the web." Kyle Rollins — Wavee Working with Prominent Placement has met all expectations for ReCellular. The results we see are translating to new, recurring business with prospects who found us. I would definitely recommend their services." George Cresto — ReCellular, Inc. We had always had a pretty expansive pay-per-click campaign. With Prominent Placement, we're doing it more efficiently. The impact has been substantial from a pure sales return standpoint. Consulting services can be hard to get your hands around if there's no real project plan to follow. PPI laid out a project plan that made sense." Mark Crosswell — TYGAR Manufacturing Before our client worked with PPI, their site got 80-150 visitors a day, with less than 10% of them going beyond their home page. Now they get over 350 visitors a day, with over 50% going beyond the home page. Lots of folks claim they can 'increase your rankings,' but PPI actually proves it!" Ed King — WOWappeal I mistakenly presumed that I knew everything there was to know about search engine optimization. Wow, was I wrong! PPI immediately caught 17 changes that were necessary to have my site achieve a top standing. Now we enjoy first page standings for almost every set of keywords." Steve Heckler — Accelebrate IT Training What does PPI do best? They get results. The statistics prove it. High placement, great response. They do it with smart, talented people. Not with technical Voodoo and a secret black box. No hype. No double-talk. They get in and understand your business. And they get it done." Clyde Ogden — Ogden-Ritenour With PPI, we have had a huge increase in traffic and unsolicited inquiries from companies looking for the kind of services we provide. The service has already paid for itself." Dave Armento — Trasent Corp. Before PPI, I was drowning in claims of so-called web optimization experts whose delivery fell short. Not so with PPI. Let's just say I'm glad I found them when I did." Steve Marshall — Strong Language Prominent Placement showed us just how much of an impact search marketing could have on our business. Our results have been significant, both in terms of total website traffic, and qualified leads for the sales team. As a result, we've elevated the importance of search marketing in our overall strategic business plan." Scot McLeod — Ross Systems Impressive stuff you guys have done. Can't wait for you to work your magic on the new site." Amy Ferretti — Carefx Stacy has been a consistent voice of reason and wisdom in a very misunderstood art and science. She has invested heavily in staying on top of this industry for her clients' benefit. Any company that is serious about using search to their advantage would do well do engage Prominent Placement." Todd Miechiels — Independent Internet Marketing Consultant We have built a strong, trusting relationship with PPI. They do what they say they will do. Greatest assets include years of ample search marketing experience as well as continuous process improvement." Angela Beaubien — ReCellular Professional. Timely. Forward Thinking. PPI lives up to the promise of being a STRATEGIC Search Marketing firm." Scott Bryan — The North Highland Company We've never had better leads in our pipeline. PPI's knowledge about search engine optimization is impressive and the level of service is outstanding." Dave Ryan — MarketingCentral Keeping clients ahead of the curve, the PPI team are among the best informed search engine marketing experts in the country." Sherean Malekzadeh Allen — New Thought Marketing PPI exceeded our expectations from the beginning, truly investing their time and energy in our success, going far beyond 'customer service'." Tracy Ross — Spectrum Electronics We increased the number of hits to our site from 80,000 to 220,000 per month just by making a few preliminary changes at the outset. The possibilities seem endless!" Lauren Hoffmann — Prevent Child Abuse Georgia After years of partnering with PPI, I'm still impressed with their expertise, quality and the results of their work." Luiz Varanda — Reason Labs If you want great service, excellent work, honesty, integrity and great pricing, stop searching! You have found your SEM firm in Prominent Placement." Shane McGlaun — Healthy Life Pharmacy Results-driven PPI combines powerful tools and technology with keen insight to make me a more knowledgeable marketer. On time. On budget. Thorough in every respect." Prominent Placement's consultants have mastered both the art and science of the mysterious 21st century marketing technique known as Search Engine Optimization. Providing strategies for key search terms, website design, cross-link promotion and web exposure, they have been able to deliver something we've never had before – qualified leads quantifiably linked to a marketing campaign. When you combine tangible results with their exceptional service, you realize extraordinary value." Jan Carlson — Polaris Marketing Research I highly recommend Prominent Placement, Inc., for SEO services. They possess a vast knowledge of the industry, they approach SEO methodically, and offer exemplary service. Their process worked well with our development cycle, making the entire experience seamless." Henry Diller — Carroll White Interactive With PPI, we've achieved our goals in getting high placement of The Other Half [TV show] on major search engines. Helpful reporting. Easy to work with." Andrea Levine — NBC Enterprises PPI is on top of changes in the web search marketplace and very responsive. We're already seeing significant results." Ray Jones — Peachtree Hills Apartments Insightful and proactive. Directly aligned with your business objectives. Working in partnership with PPI has furthered our efforts at maximizing our presence and ultimately our success with the Internet." Elisa Ezor — Crème de la Crème A worthwhile investment. PPI not only developed a highly effective pay per click campaign, but also gave us the necessary tools to easily manage it." Randi Knight — VIA NET.WORKS USA Prominent Placement helped us claim top-ten ranks from Google for about a dozen keywords." Phil Norcross — Software Diversified Services Prominent Placement provided us with a clearly defined set of useful tools that we were able to easily integrate into our existing site. The research and information they gave us helped us determine how people searched for businesses like ours online. Our site and our business has benefited from the knowledge provided by Stacy and her team." John Fouts — Thompson, Ventulett, Stainback & Associates Prominent Placement is a company that can help search engine rankings improve, without compromising integrity." Raychel Leong-Sullins — Maid Brigade, Inc. Business is continuing to go fabulously – Google keeps packing them in! January is now sold out, with February likely to do the same in the next week or two. Thanks again for all your great advice." Steve Heckler — Accelebrate IT Training Prominent Placement is extremely professional. I have received terrific advice and have been impressed with how fast they've worked each step of the way." Rob Sayer — The Music Class When I was searching for an SEO firm I spoke with a number of companies, and no other firm came close to Prominent Placement in terms of process, methodology and focus on results." Shala Nicely — Nicely Done, LLC Upbeat and focused, PPI will be Fortune 500 in no time." Ed Daniel, Partner — Red Tusk Every month the qualified leads are more and better – all because of PPI and your help with our website. Way to go!!" Dianne Hill — Polaris Marketing Research Never have I worked with a company that knew their craft as well as Prominent Placement." Andrew Katz — BrandAndrew The numbers just keep getting better with PPI." Chris Ray — Money Management International
Got you thinking? Let's put our heads together. Contact our search engine marketing company to learn more. |
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590 Means St. NW, Suite 100, Atlanta, GA 30318 • Phone: 404-373-9727
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